Comparison of Samsung and Apple’s Mixed-Reality Headsets

New Dimensions of Mixed Reality

With the official presentation of Samsung’s “Project Moohan” on December 13, 2024, another tech giant enters the world of Mixed Reality. Together with Apple’s Vision Pro, the Magic Leap 2, and the Meta Quest 3, these devices showcase the range of possibilities that Mixed-Reality technologies offer – both for consumers and businesses.

Mixed-Reality Devices Comparison

^{Photo: © Visoric GmbH | Samsung and Apple at the Center of the Mixed-Reality Market.}

Samsung’s “Project Moohan” stands out with its light weight (450–500 grams) and the integration of the powerful Snapdragon XR2 Plus Gen 2 platform. In comparison, Apple’s Vision Pro, with Micro-OLED displays and 23 million pixels, offers unmatched visual clarity. Magic Leap 2 focuses on industrial applications, while Meta Quest 3 stands out as an affordable option for gaming and social interactions.

• Lightweight Designs: Comfort for prolonged use.
• Innovative Displays: Micro-OLED (Apple) and AMOLED (Samsung) for different target audiences.
• Flexibility: Applications for entertainment, industry, and more.

Android XR vs. Apple VisionOS

A key difference lies in the platforms: Samsung’s “Project Moohan” and Magic Leap 2 are based on the Android XR platform, which enables cross-platform development and seamless integration with Google services. Apple VisionOS, on the other hand, offers a closed, perfectly coordinated environment for Apple users.

Android XR vs. VisionOS Comparison

^{Photo: © Visoric GmbH | Flexibility vs. Closed Ecosystems.}

Android XR opens up a wide range of possibilities for developers across different devices and markets. Apple VisionOS, on the other hand, excels with its seamless integration within the Apple universe. Both approaches offer specific advantages, depending on the target audience and application scenario.

• Cross-Platform: Android XR for universal applications.
• Apple Exclusivity: Perfect harmony within the Apple ecosystem.
• Versatility: Solutions for consumer and business applications.

Applications and Target Audiences

The various Mixed-Reality devices cater to different target audiences. While Apple Vision Pro focuses on immersive experiences for creative applications, Samsung brings an affordable alternative with Project Moohan that is also appealing to businesses. Magic Leap 2 excels in industrial scenarios, and Meta Quest 3 delivers entertaining applications for the mass market.

Applications for Mixed Reality

^{Photo: © Visoric GmbH | Diverse Applications Across Different Industries.}

Whether digital twins, immersive collaboration, or gaming – Mixed-Reality technologies are opening up new opportunities. Companies benefit from precise simulations and interactive experiences that optimize workflows and reduce costs.

• Immersive Collaboration: Virtual spaces for improved teamwork.
• Industrial Applications: Precise planning and simulations.
• Gaming: Enhancing consumer experiences.

The Future of Mixed Reality

The combination of hardware and software is unlocking entirely new possibilities. Mixed Reality is already being used today to optimize workflows, training, and interactive customer engagement. Samsung, Apple, and others are paving the way for innovative technologies that offer new perspectives for both businesses and consumers.

The Future of Mixed Reality

^{Photo: © Visoric GmbH | New Opportunities for Industry and Consumers.}

• Optimized Workflows: More efficient workflows through immersive tools.
• Customer Experiences: Interactive solutions for retail and communication.
• Education and Training: Realistic simulations for training purposes.

See Mixed Reality in Action

The following video shows how devices like Samsung’s “Project Moohan” and Apple’s Vision Pro can be used in various scenarios, from industrial workflows to immersive experiences.

^{Video: © Visoric GmbH | Mixed Reality for Businesses and Consumers.}

Contact Us for Your Mixed-Reality Strategy

Visoric helps businesses integrate technologies like Mixed Reality, digital twins, and AI into their processes. With over 15 years of experience, we develop tailored solutions that foster efficiency and innovation.

• Consulting: Tailored strategies for your requirements.
• Integration: Seamless implementation into your workflows.
• Innovation: Solutions that make your business future-proof.

Contact Us:

• Phone: +49 89 2155 2678
• Website: visoric.com
• Email: info@visoric.com

Visoric looks forward to realizing your Mixed-Reality projects together!